Local digital providers crucial for Nigeria's digital economy, says Joseph Effiok

Effiok emphasized that businesses should consider using the .ng domain extension or Nigerian web hosting companies to maintain a connection with the nation's digital ecosystem. He stated that patronizing local digital businesses helps retain value within Nigeria's technology sector and fosters the growth of domestic companies. While acknowledging that businesses serving global markets may use international domains, Effiok urged Nigerian companies to prioritize local providers when they offer adequate quality, reliability, security, and customer support.

He also challenged Nigerian technology companies to earn the trust of businesses through continuous investment in infrastructure, customer service, competitive pricing, security, and reliability, rather than relying solely on patriotism. Effiok highlighted that stronger local technology companies can create jobs, attract investment in digital infrastructure, and provide more competitive options for businesses. He concluded that building a sustainable technology ecosystem requires shared responsibility, with local providers offering competitive services and businesses giving them opportunities.