Kenya Breweries opens sorghum sourcing program for upcoming planting season
Kenya Breweries Limited KBL, a subsidiary of East African Breweries PLC EABL, has launched its sorghum contract farming program for the next planting season. The initiative aims to secure local raw materials for KBL's brewing operations, particularly for the Senator Keg brand, amidst rising demand for sorghum. KBL is inviting commercial farmers, aggregators, and smallholders from Kenya's traditional sorghum-growing counties to participate. Commercial farmers and aggregators delivering white sorghum directly to Nairobi or Kisumu will receive KSh 52 per kilogram, while red or brown sorghum will fetch KSh 50 per kilogram. Smallholder farmers will deliver to appointed aggregators, with KBL recommending minimum prices of KSh 43 per kilogram for white sorghum and KSh 41 per kilogram for red sorghum at aggregation stores. Commercial farmers must cultivate a minimum of 10 acres and possess a valid title deed, while aggregators need county government recognition and the capacity for purchasing stores and transport. KBL emphasizes sustainable and ethical farming practices, including environmental protection and fair labor standards, and encourages applications from women and people living with disabilities. Interested commercial farmers and aggregators must submit an Expression of Interest by September 4, 2026. KBL has previously worked with over 30,000 farmers across several counties and has expanded into Kakamega County.
