
The Moroccan Association of Textile and Clothing Industries AMITH will receive support from the Swiss "Sippo" program to enhance the competitiveness of the national textile sector. This initiative addresses new European requirements for sustainability, transparency, and traceability. Scheduled for the second half of 2026, the project aims to help Moroccan companies, especially exporting SMEs, prepare for the gradual implementation of the European regulation on ecodesign for sustainable products ESPR. This regulation will make the Digital Product Passport DPP mandatory for textile products by 2027-2028. The new regulation will transform market access conditions for the European market, which is the primary outlet for Moroccan value-added textile exports. The initiative seeks to improve understanding of new European regulatory demands and enable Moroccan manufacturers to adapt progressively. It includes developing an operational guide to facilitate DPP adoption through practical guidance and recommendations tailored to the national context. The project also aims to raise awareness among companies about evolving European value chains and the increasing expectations of international clients regarding traceability and sustainability. Through this approach, project promoters intend to further promote "Made in Morocco" in international markets by using digital tools to demonstrate the sustainability and ethics of Moroccan production. The goal is also to translate European regulatory
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The FIFA 2026 World Cup official album, organized across the United States, Canada, and Mexico, includes two artists of Moroccan origin: Nora Fatehi and French Montana. This 18-track project is described by FIFA as the most extensive musical and cultural initiative ever developed for a World Cup. Nora Fatehi performs "Siir Siir" alongside Vegedream and Sanjoy. The phrase "siir, siir" is commonly used by Moroccan football supporters to encourage players. The music video for "Siir Siir" was filmed in Morocco, highlighting the country's visual identity within a global musical format. Fatehi, a Canadian-born artist of Moroccan descent, is known for her work as a dancer, actress, and performer in the Indian film industry and Bollywood. She is also scheduled to perform at the FIFA Countdown Concert on June 10 in Toronto, Canada, at Fort York and The Bentway, sharing the stage with artists like Bryan Adams, Wyclef Jean, Sanjoy, and Vegedream. French Montana contributes to the track "Three Nations" with 21 Savage and Natanael Cano, a song that references the three host countries of the 2026 World Cup. Born in Casablanca, French Montana has established himself in the American rap scene, representing another facet of the Moroccan diaspora's connection to international music. The official album also features other international artists, including LISA, Anitta, Rema with "Goals"; Future and Tyla with "Game Time"; Jessie Reyez and Elyanna with "Illuminate"; Daddy Yankee and Shenseea with

British artist Sami Yusuf delivered an intense artistic and spiritual performance at Bab Al Makina during the 29th World Sacred Music Festival in Fes. Yusuf, a prominent figure in contemporary spiritual music, presented a repertoire that combined Sufi chants, Andalusian muwashahat, and contemporary compositions, reflecting his artistic journey focused on cultural dialogue and universality. He was accompanied by Moroccan singer Nabila Maan, monchid Ismaïl Boujia, and an orchestra featuring musicians from Turkey, the United Kingdom, France, China, Jordan, Azerbaijan, and Morocco. The program included works from spiritual heritage and newer creations, with some compositions from Yusuf's latest album performed for the first time. The audience connected with his performance from the opening notes of "Madad," and he revisited career-defining titles like "Mawlana" and "Hasbi Rabbi." A highlight was the artistic collaboration between Sami Yusuf, Nabila Maan, and Ismaïl Boujia on Arab-Andalusian poetic and musical pieces such as "Al-Fiyachia" and "Lamma Bada Yatathanna." The evening concluded with Yusuf introducing the audience to qawwali, a South Asian spiritual music form, performing "Mast Qalandar." This performance underscored the festival's aim to foster dialogue between heritages, bring cultures together, and highlight music's unifying power. Sami Yusuf will also participate in the closing night of the 29th edition, alongside the Konya Ensemble of urban Sufi music and the Voices

Tibu Africa, an NGO, celebrated the graduation of the first cohort from its Youth Socio-Economic Inclusion through Sport Program in Sidi Kacem. This event coincided with the 21st anniversary of the National Initiative for Human Development. The program aims to use sport as a tool for professional integration and personal development for young people in a province facing significant youth unemployment challenges. Sixty young individuals received intensive support over nine months, completing more than 1,200 hours of training that included practical workshops, professional immersions, individual coaching, and field experiences. The initiative's comprehensive approach combines sport, soft skills, leadership, communication, professional certifications, field immersion, and individual coaching to connect young people with local opportunities and facilitate their sustainable integration into the job market. Organizers report encouraging results, with 82% of the supported youth already employed in sports-related fields, including sports animation, sports-health, audiovisual, commerce, logistics, preschool education, and entrepreneurship. The project highlights the transformative impact on participants, who often begin with doubts and unclear prospects but leave with new skills, renewed confidence, and a more ambitious vision for their future. Oussama, a program beneficiary, shared how the experience allowed him to participate in major initiatives like the Youth Employment through Sp